Call Tracking allows you to monitor calls from your site and understand precisely what advertising activity brought them there; whether it was from a different site, Google or your paid search campaign.
So no longer will you need to guess how your caller has found you.
Why you want Call Tracking
Telephone monitoring is an essential tool for any company that spends money on advertising across multiple stations. Customers with AdWords have an inborn need to monitor the calls that relate to their keywords, in order to comprehend which keywords deliver call conversions. Call Conversions Without visibility of telephone conversions, it is simply not feasible to figure out if your investment in the keywords in your portfolio is delivering value or not. Is just monitoring AdWords telephone conversions ?
Most clients are searching to monitor not just PPC, but additionally SEO, Screen, Affiliates, Social Media as well as Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the power of a 3rd generation phone monitoring system like Call Conversions Tracking comes in, since it lets you see your ROI for every one of these vital channels not only Google PPC. This can be essential actionable data letting you optimise the efficacy of each of your marketing channels, key to the success of any business enterprise.